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npower Retouching

npower solar won't stop for bad light

The 'Solar Lighting Helmet' by Britain's brightest energy company could see batsmen of the future making light of bad weather.

Working with BMB, a top advertising agency, we launched the npower Solar campaign. The images show what may happen in the future if frustrated batsmen take laws into their own hands. From the images shown we cut out and merged the cricketer into the background image, darkened the overall look, added the light effect on the head guard and created the bouncing ball coming at the cricketer.

The final ad makes for an impressive visual which the client loved.